Sri Lanka Virtual MICE Expo was successfully launched on 1-3 December 2021. The Sri Lanka Convention Bureau (SLCB) organized the event in collaboration with the Sri Lanka Association of Professional Conference, Exhibition and Event Organizers (SLAPCEO).

The virtual exhibition showcased over 70 stalls; four business forums for the Meetings/Conference, Exhibitions, Wedding & Incentive organizers; Meet in Sri Lanka video collection; launch of green events initiatives at Water Edge; Dilmah virtual tea experience conducted by Dilmah CEO, Dilhan C Fernando; Chef & Restaurateur, Peter Kuruvita; and Dutch Mixologist, Robert Schinkel, and also the Sri Lanka culinary experience by Deshabandu Dr. Pabilis Silva of Mount Lavina Hotel; Virtual Wellness experience by Spa Ceylon and a Master MICE challenge quiz competition. BMICH was the Principal Sponsor of the event along with Waters Edge as Co-Sponsor.

Sri Lanka Tourism Chairperson, Kimarli Fernando said: “This is the first time that a MICE related virtual Expo was held with many value-added activities such as business forums, green initiatives, tea experiences, education partnerships, wellness experiences, culinary experiences etc.”

Sri Lanka Convention Bureau General Manager, Krishantha Fernando said: “We expected around 200 buyers/visitors for the event and ended up with almost 500 registrations and similarly we expected 50 virtual booths and concluded with over 70, including sponsors, which reflected the positive response to the event.”

China Travel Online is the official China and Digital Partner of the event. 

Partial list of Esteem speakers includes:

Ms. Kimarli Fernando -  Chairperson, Sri Lanka Tourism/Sri Lanka Convention Bureau

Mr. Krishantha Fernando, General Manager, Sri Lanka Convention Bureau

Ms. Malkanthi Welikala - Marketing Manager, Sri Lanka Tourism/Sri Lanka Convention Bureau

Mr. Dimuthu Tennakoon, Sri Lankan Airlines Head of Worldwide Sales 

Mr. Imran Hassan - SLAPCEO President

Mr. Senthil Gopinath · Senthil Gopinath · CEO, International Congress and Convention Association (ICCA)

Mr. Mathias Posch - Past President, International Association of Professional Congress Organizers  (IAPCO)

Mr. Marcus Lee - CEO, China Travel Online